Midway™ – Freestyle Line
BMX/Freestyle is deeply rooted in the DNA of our brand and that will never change. Introducing the worlds very first freestyle specific frame and fork to an emerging sport is something that we are very proud of, nearly as much as being the leading brand in freestyle 35 years later. Today BMX is not only a sport, it’s a lifestyle. It’s a choice you make to be a part of, a way you choose to express yourself, and it’s the way you find your freedom.
Team Master™ – Lineage Line
Lineage was created to take a DNA strand or two from our past and thread it into state of the art contemporary designs of the present. In short, Lineage is a descendent of a particular ancestor, and if you were drawing a family tree for Haro it would all point back to the Freestyler. All of us have lineage, and for a BMX company that has nearly 40 years behind us we’ve got a ton. Those few strands of DNA from yesterday however are where it all stops.
The Urban Dictionary suggests a legend is someone or something whose coolness extends beyond all space and time. We like that. The Haro Freestyler for example, the world’s first freestyle specific frame and fork is a legend as well as its creator. Something and someone. The Legends collection reaches back to some of the pioneers of our sport for inspiration and matches their legendary status up to a great ride that you can buy today.